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What does ‘link in bio’ mean on social media?

If you are active on Instagram, you probably already noticed a lot of referrals to “link in bio”. For businesses or influencers, who want to share multiple links, such as products, a webshop, website, Calendly, blog posts or YouTube videos, Instagram doesn’t provide solution. Fortunately, there is an app that solves this problem: the Aztrix* one-link-for-all tool.
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A link in bio is a tool that allows users to share multiple links in their Instagram bio or TikTok. Instead of putting just one link in your bio, a link in bio tool allows you to share multiple links at once.

Below, we discuss some of the benefits of a link in bio:

  1. More traffic to your website or other links: One of the biggest benefits of a link in bio is that it will generate more traffic to your website or other links. By sharing multiple links, users can more easily access the content they are interested in. As a result, more people will be inclined to click on your links and visit your website or other links.
  2. More conversions: If you have a business, you can generate more conversions with a link in bio tool. For example, by linking directly to product pages, users can find and buy products more easily. This can lead to more conversions and ultimately more sales.
  3. More flexibility: With a link in bio tool, you have more flexibility to customise your links. For example, if you have written a new blog post, you can easily add it to your personalised Aztrix* page. This way, you don’t have to change the link in your bio every time you want to share a new link.
  4. Better measurability: Aztrix* statistics allow you to see how many times each link was clicked, as well as other fascinating insights. This can help you see which links are popular and which are not. Based on this, you can adjust your content and strategy to get better results.
  5. User-friendly: It is easier for your followers to find the links they are looking for when you use a link in bio tool. Instead of scrolling through your website looking for the right page, they can find everything on one easy-to-navigate page.
  6. Improved brand consistency: By using a link in bio tool, you can improve your brand consistency. For example, you can use your brand colours and style your personalised landing page completely to your liking. This will make it easier for your followers to recognise your brand and trust your content.

In short, Aztrix* is a super handy tool for anyone who wants to get the most out of their Instagram account. It offers more flexibility, better measurability and is user-friendly for followers.

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With Aztrix* you share what you want, the way you want. One link, endless possibilities.

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